
Precision Design, Operational Grit.
34+
Years Design Leadership
14+
Years Resort Guest Operations
Armed
Security Certified
20+
Years Paid Basketball Coach
Non-Linear
Integrated Skillsets
Graphic & Print Systems
Commercial Photography
Operational Leadership
Starting in the early 1990s with some of the groundbreaking graphics programs from AT&T software labs, I have been delivering solutions and creative vision/design for over 30 years. Working on every imaginable operating system and software platform that has been used by the professionals in the industry and amateurs alike.
Studying under some of the best photographers in New York, still life and product photography were the main area of my experience, capturing the essence of the client's desires with crisp studio light and dramatic landscapes. High-resolution imagery for impactful campaigns.
As the former Creative Services Manager for the NYC/Westchester/Rockland franchisee for Applebee's, I was the main designer and project manager of the more than 5,000 creative pieces designed for the 37 restaurants including the proprietary concept of Zanaro's Italian (R) from October 2001- June 2006. But creative was only party of the managerial story. I also managed one of the restaurants named Zanaro's and was the Hotel director for a ski tour company that traveled all over the east coast from 1992-1998.
Tactical Command
My experience extends to managing armed security services and directing complex ski resort logistics across the North East. This background instills a disciplined approach to every creative challenge.
From pre-dawn operational planning to on-the-ground team deployment, I bring a unique blend of strategic foresight and real-world executive grit to creative management roles.
Connect to discuss creative directorship, project retainers, or explore how tactical precision can elevate your brand.